課程資訊
課程名稱
管理學
MANAGEMENT 
開課學期
97-1 
授課對象
管理學院  資訊管理學系  
授課教師
許瑋元 
課號
IM2002 
課程識別碼
705E13200 
班次
 
學分
全/半年
半年 
必/選修
必帶 
上課時間
星期二6,7,8(13:20~16:20) 
上課地點
管一102 
備註
本課程以英語授課。
限本系所學生(含輔系、雙修生)
總人數上限:70人 
Ceiba 課程網頁
http://ceiba.ntu.edu.tw/971intromanagement 
課程簡介影片
 
核心能力關聯
核心能力與課程規劃關聯圖
課程大綱
為確保您我的權利,請尊重智慧財產權及不得非法影印
課程概述

This course aims to introduce students the fundamental concepts of management strategies and techniques. This course assists students to learn various management practices and how such practices might impact on the operation of organizations in the global marketplace. Topics of the course include evolution of management thought, leadership, human resource management and organizational culture.  

課程目標
On completion of this course a student should be able to:
1. Understand the concept of management
2. Acquire knowledge of various management strategies and techniques
3. Understand the role of organization management to maintain competitiveness in the global marketplace
 
課程要求
 
預期每週課後學習時數
 
Office Hours
每週三 10:00~13:00 
指定閱讀
 
參考書目
Jones, G. and George, J.
Contemporary Management,
McGraw-Hill/Irwin, New York,
Fifth Edition, 2008 
評量方式
(僅供參考)
 
No.
項目
百分比
說明
1. 
Group Case Study Presentation 
20% 
Students will form a group of 4 and work on two group assignments: 1) case study presentation; and 2) business plan. <br> For the case study, students will prepare a 15 minutes presentation on the assigned case study. In preparation for the presentation, students are required to briefly the case background and address the questions stated at the end of the case study. In addition, students are encouraged to read other materials relevant to the case study.  
2. 
Group Business Plan Assignment 
20% 
For the business plan, students will need to submit a business plan for a proposed product or services. Instruction on how to develop a business plan is available at Appendix of Chapter 8.  
3. 
Mid Term Exam 
25% 
 
4. 
End-of-Term Exam 
25% 
 
5. 
Class Participation 
10% 
 
 
課程進度
週次
日期
單元主題
第1週
2008/09/16  Course Introduction 
第2週
2008/09/23  Managers and Managing/the Evolution of Managment<br> <br>Reading: Chapter 1  
第3週
2008/09/30  Value, Attitudes, Emotions, Culture: The Manager as a Person<br> <br>Reading: Chapter 3 
第4週
2008/10/07  Ethics and Social Responsibility/ Managing Diverse Employees in a Multicultural Environment<br> <br>Reading: Chapter 4 & 5 <br>Group Presentation: Dell, Chapter 2 
第5週
2008/10/14  Managing the Global Environment<br> <br> Reading: Chapter 6 <br> Group Presentation: Apple, Chapter 
第6週
2008/10/21  Decision Making, Learning, Creativity and Entrepreneurship <br> <br> Reading: Chapter 7 <br> Group Presentation: Bangalore, Chapter 5 
第7週
2008/10/28  The Manager as a Planner and Strategist <br> <br> Reading: Chapter 8 <br> Group Presentation: Outsourcing, Chapter 6 
第8週
2008/11/04  Value-Chain Management: Functional Strategies for Competitive Advantages <br> <br> Reading: Chapter 9 <br> Group Presentation: Offshore, Chapter 7 
第9週
2008/11/11  Mid-Term Examination 
第10週
2008/11/18  Managing Organizational Structure and Culture/ Managing Organizational Control and Change <br> <br> Reading: Chapter 10  
第11週
2008/11/25  Human Resources Management/ Motivation Performance <br> <br> Reading: Chapter 12  
第12週
2008/12/02  Leadership <br> <br> Reading: Chapter 14 <br> Group Presentation: HP, Chapter 10 
第13週
2008/12/09  Effective Groups and Teams <br> <br> Reading: Chapter 15 <br> Group Presentation: Choglit, Chapter 11 
第14週
2008/12/16  Study Break (Conference Leave) 
第15週
2008/12/23  Promoting Effective Communication <br> <br> Reading: Chapter 16 <br> Group Presentation: Your are what your post, Chapter 12 
第16週
2008/12/30  Managing Conflict, Politics, and Negotiation <br> <br> Reading: Chapter 17 <br> Group Presentation: Open Source, Chapter 13 
第17週
2009/01/06  Using Advanced Information Technology to Increase Performance <br> <br> Reading: Chapter 18 <br> Group Presentation: You, the Brand. Chapter 16